we sell your yacht
How to sell your yacht?
Trust the expert.
Now, let’s be honest.
Selling a yacht can be a pain.
You are carrying all the expenses: berthing, maintenance, crew, insurance, etc. and on top of this, a brokerage firm is asking you a significant amount of money to help you sell it.
So naturally when a broker asks you for a commission, you don’t feel it’s appropriate in exchange for the amount of effort they will make to sell your yacht.
You have probably experienced it before: being pressured into signing an exclusive agreement and receiving poor quality marketing material or just getting no results after way too much time on the market.
For this reason, we want to transform your yacht selling experience from a painful and lengthy process to a fast, simplified and pleasant experience.
the 4 principles to sell your yacht
1
Price
Needs to be right for the market
With our matchmaking team we analyse the current market and suggest you the right asking price, and what you can expect net in your hand after some margin for negotiations. If the price is to high, nobody will inquire.
We know that you invested a lot into your yacht. The question is do you want to test the market or really sell your yacht?
We know the market and the prices achieved in similar sales, so get in touch with us and together we can consult to educate you on the current state of the market and if it makes sense for you to sell it now or at another point in time.
2
Presentation
Authentic and telling the story for who this is the right yacht
Every yacht is different, and just some pictures and the specification don’t do justice. We sell each yacht because our yacht consultant goes onboard, understands the condition, and for which type of buyer this is the right yacht. We invest our own money to create unique content that tells the story of this yacht, so that potential buyers can understand why this is the right yacht for them.
The result is a unique website for each yacht, with an authentic walkthrough video explaining all details and the story of the yacht. This makes a potential buyer understand, why this yacht is worth a visit, and we only need 1 to maximum 3 visits until a yacht is sold.
3
Promotion
Worldwide campaigns to get the maximum reach
We promote your yacht worldwide, with a 360 Degrees approach, on all relevant channels. We make sure we have the maximum reach and will send you a monthly marketing report so you have the proof of our actions. By investing our own money upfront in the presentation and promotion, we align our interest 100% with your interests. As the seller you want to sell your yacht in the shortest time and for the best price possible. The longer its listed, the more running cost you have to invest. The longer we have your yacht listed, the more it costs us to promote. It’s simple but effective. We have the same incentive.
4
Time
How much time do you have?
Time and price are closely related. We have the same discussion every time we evaluate the price of a yacht to sell. You as the owner are closely attached to the yacht, and you have invested a lot of money and passion into it. Now it depends on how much time you want to allow yourself to sell the asset and of course the state of the market. Through the worldwide promotion we normally get the buyers that have been looking for such a vessel after 1-2 months and the first offers are in 90% of the cases the best offers you will ever get. If you go into the market too high with the price, you will lose time and trust, with stepping down the stairs of price reductions, going behind the market.
RECENTLY SOLD YACHTS
CONCLUSION
We get offers for every yacht we list and for every yacht we have the opportunity to sell it. If we don’t sell it, it’s because sometimes the owner changes his mind, even if a potential buyer is offering at asking price level, or in other cases the yacht itself failed the survey and the buyer retracted the deposit.
You can trust our track record of 1 yacht sold every month for the last 24 month’s and the voices of our clients, buyers, seller’s of yachts and their lawyers or family offices:
Testimonials
THE PLAN TO SELL YOUR YACHT:
the Swiss Yacht Marketing System
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Contact us to get your free yacht evaluation
We invest our money for the best presentation and worldwide promotion
We find a qualified buyer, and do the whole transaction = yacht sold
Start With the First Step: Evaluate Your Yacht
WANT TO GET MORE INSIGHTS ON HOW TO SELL YOUR YACHT?
Get a pdf copy of our Book “how to sell your yacht”
We took some time to analyse all our transactions for the factors that define the sale of a yacht. We spoke with many broker colleagues, interviewed clients and captains and digged into the numbers to find the facts and underlying principles.
The result is this book, which you can download by filling out the form below. We also have hard copies available if you are more the haptic kind of type.