our latest blog posts

Coming Soon: Azimut 62 Evolution 'WILJIM' is proud to announce the Central Listing by our new Yacht Advisor, Florent Moranzoni, of t...

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4 Yachts at Cannes

This year we will be attending the Cannes Yachting Festival yet again. And we’re excited to reveal our carefully curated collection of four well-kept and ...

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The Biggest Challenge Selling Your Yacht

As a yacht owner, you've worked hard to reach the level you’re at today. Originally, you probably started yachting to release stress and have a great time on the wat...

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Understanding Today's Market

What follows is a quick overview of the 4 trends you must consider if you want to increase your chances of selling your yacht.

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Scenario #2: The Open Listing

You could choose an open listing after having a bad experience in the past with an ineffective broker who took too long to sell your yacht. You may also believe that...

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Scenario #3: The Central Agent

If you are serious about the successful sale of your yacht, you must seriously consider a central agent. However, you MUST also carefully qualify and choose t...

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The “Yacht Selling Formula”

When it comes to selling your yacht, you must understand the “Yacht Selling Formula.”

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What A Yacht Marketing System Should Look Like

The best way to qualify a brokerage team is by asking them to clearly describe their sales and marketing plan of action. Their plan should include a clear and define...

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How to Present your yacht

Presentation is the second most important factor in determining the sale of your yacht and it is often overlooked and underrated. As you know, you just have one chan...

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Search for “yacht broker” on LinkedIn and you'll find over 5,000 results. (Even more considering many may have other titles such as yacht consultant or yacht sales s...

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Do you remember why you start yachting?

as a yacht owner, you have probably worked hard to reach the level you are at right now.

you originally went into yachting to release stress and have a great time on the water.


Now, let’s be honest.
Selling a yacht can be a pain.

You’re carrying all the expenses; berthing, maintenance, crew, insurance, etc. and on top of this, a brokerage firm is asking a lot of money to help you sell it.

So naturally when a broker asks you for a commission, you don’t feel it’s appropriate in exchange for the amount of effort they will make to sell your yacht.

You have probably experienced it before: being pressured into signing an exclusive agreement and receiving poor quality marketing material or just getting no results after way too much time on the market.

For this reason, we want to transform your yacht selling experience from a painful and lengthy process to a fast, simplified and pleasant experience.

If You Have Any Questions About our eBook, You’re Encouraged to Call Your Yacht Advisor:

do you want to

sell your yacht?